Contro i cretini
In questo bizzarro momento storico capita praticamente ogni giorno che qualche esponente del governo italiano scriva o dica qualcosa inciampando in catastrofi linguistiche o culturali. Noi della “élite radical chic” (cioè noi che leggiamo almeno un libro all’anno… l’asticella si abbassa sempre di più…) [...]
The Importance of Translation in B2B Marketing
Translated websites are a resource for in-market sales teams and can recruit local talent, partners and distributors. With their longer sales cycles, B2B organizations especially benefit from the continual creation of content that provides value, creates differentiation and keeps their brand top-of-mind for prospective [...]
The 10 best albums of 2018
World 1 – Kamasi Washington – Heaven and Earth Gli amanti del jazz si dividono in tradizionalisti e ricercatori. Io sono sempre stato un membro del primo club sostenendo che dopo Miles Davis e Herbie Hancock nel jazz si è inventato poco o nulla. Poi ascolti Heaven and Earth del sassofonista e compositore americano Kamasi Washington [...]
USA Rail Pass
Amtrak USA Passenger Rail is the America’s national rail network, serving over 500 stations in 46 states on a 22,000 mile route network. The USA Rail Pass enables travellers to travel in coach class travel throughout the USA. Passes are valid for 8 segments of travel within 15 days, 12 segments of travel within 30 days, and 18 [...]
The Value of User Experience in Digital Marketing
User experience can be defined as the understanding of user needs to help and create products and services that provide a meaningful experience to the customers. It is an essential feature of our digital world today – as stated by sirlinksalot. It’s an increasingly important topic now. Today consumers want their needs to [...]
Marketing Automation Strategy for Dummies
Marketers know automation is important and plan to spend more money on it very soon, but they don’t know how to create a strategy around it. Developing an automation strategy isn’t easy, but it is worthwhile. By asking yourself the right questions about who you want to reach and what you want to provide before, during, and after the [...]