B2B Marketing

Digital Summer 2016

Looking for a book to improve your personal and professional Tech & Digital skills this summer? Bellow my suggestions for this summer 2016. Geert Lovink – Social Media Abyss: Critical Internet Cultures and the Force of Negation Social Media Abyss plunges into the paradoxical condition of the new digital normal versus a lived [...]






B2B Marketing

The Importance of Marketing Operations Management


B2B Marketing

Platfirm. How Platform Disruption is Redefining the way Business is Conducted


B2B Marketing

2018: the year of Account Based Marketing (ABM)


B2B Marketing

How Artificial Intelligence is changing Digital Marketing


B2B Marketing

How to Align Marketing & Sales with a Marketing Automation Platform


B2B Marketing

The Adoption of the Digital Transformation